WEBVTT >> THIS IS HUGE. ADAM: IT’S THE FIRST OF ITS KIND HERE IN IOWA. >> IT WILL IMPACT ALL PARTS OF LIFE, NOT JUST THE SPORT. IN SEVEN OTHER STATES. FOR STUDENTS INVOLVED IN ALL BOYS SPORTS THROUGH THE IOWA HIGH SCHOOL ATHLETIC ASSOCIATION, INSURANCE IS NOW PROVIDED FOR HEAD INJURIES, NO DEDUCTIBLE OR CO-PAY IOWA FARM BUREAU IS COVERING THE HIM EXPENSE FOR EACH ATHLETE. >> ONE OF THE BIGGEST BARRIERS IS ACCESS TO HEALTHCARE. ADAM: IF YOU DON’T ANY INSURANCE, YOU’RE STILL ELIGIBLE FOR HEADSTRONG. THE ASSOCIATION HOPES IT WILL HELP WITH THE HIGH COSTS OF CONCUSSION TREATMENT AND REHABILITATION AND SECURE THE MULTI-DISCIPLINARY HELP ATHLETES NEED>> I THINK IT EASES THE BURD ON THE FAMILY. I THINK IT ALLOWS THEM TO GET THE TREATMENT THEY NEED, SO THEY CAN RETURN THE PLAYER OR THE PLAYER CAN RETURN TO CLASS AS SOON AS HE POSSIBLY CAN. ADAM: IOWA LAW SAYS, SCHOOLS MUST INSTITUTE PROTOCOLS THAT EASE STUDENTS BACK INTO ATHLETIC AND SCHOOL ACTIVITIES AFTER A CONCUSSION. >> IT’S NOT A KNEE INJURY, IT IS A BRAIN INJURY. YOU NEED PEOPLE WHO UNDERSTAND HOW THE BRAIN WORKS TO MAKE THAT DECISION ON WHEN IT IS SAFE TO RETURN. ADAM: THE MOVE BRINGS MORE CONVERSATION AND AWARENESS TO CONCUSSION IN SPORTS AND HOW TO PROPERLY TREAT THEM. >> I THINK IT IS GOOD FOR OUR